Yandex Maps has added a new section called “Updates” to help owners of network businesses manage their branch information more efficiently. This feature allows businesses to update details, track branch presentations, and engage with user feedback directly through the platform.
Features of the “Updates” Section
The new section is available in the network account and offers several tools for business owners:
- Review Management: Businesses can view and respond to reviews for all branches in one place, eliminating the need to visit individual branch cards.
- Verification Monitoring: The section shows which branches need data verification to receive a blue check mark on their organization card, ensuring credibility.
- Content and User Change Management:
- Businesses can review and categorize user-generated content like photos or videos.
- Outdated or irrelevant materials can be removed.
- Suggestions or corrections from users can be accepted directly within the platform.
The “Updates” section provides a single feed for all updates or allows users to view them by category, including reviews, verification, and data management.
Background
This feature complements Yandex Maps’ ongoing efforts to support businesses, including the earlier launch of a free Geoanalytics service. The new tools aim to simplify branch management and enhance how businesses interact with their audience on the platform.