Zen is testing a new paid subscription service, Zen Pro, offering users an ad-free experience for reading articles and watching videos on the platform. The beta test is currently available to a limited group of users, with plans to make the subscription accessible to everyone in the future.
Subscription Details
Zen Pro will cost 159 rubles (~$1.50)per month. Users can activate the subscription through the web platform by logging in, navigating to “Settings,” selecting the “Zen Pro” section, and entering their payment details.
Once subscribed, users can enjoy uninterrupted access to Zen’s content without advertisements.
Enhancements to User Experience
This initiative follows Zen’s introduction of the “Table of Contents” feature, which helps readers navigate articles more efficiently. The launch of Zen Pro aligns with the platform’s goal to enhance user satisfaction through personalized and seamless content consumption.
Zen Pro reflects a growing trend of offering ad-free experiences through subscription-based models, catering to users seeking more streamlined interactions with digital platforms.